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Paid research in 2026: LazyBounty data report and 2027 forecast

Illustration for “Paid research in 2026: LazyBounty data report and 2027 forecast”: a pie chart of shares and a coin

From August to October 2026 the typical paid research study in our catalogue paid $30 and took 30 minutes, about $70 an hour. In-person sessions paid the most (median $150), followed by diary studies and focus groups ($100) and studies for professionals ($60 versus $25 for consumers). For 2027 we expect more studies, but shorter ones: the median per study will most likely stay at $25 to $30, and the people who see new studies first will earn the most.

The main findings in seven numbers

This report covers 4,078 Respondent studies with a payout in US dollars, published from 10 August to 28 October 2026. The catalogue also holds 429 uTest projects, but uTest does not publish amounts in advance, so it is not part of the payout figures.

All figures are medians, not averages: a handful of $500 to $750 studies would inflate an average, while the median shows what a typical participant is offered.

Professionals are paid twice as much

One study in four recruited people by profession: 1,088 of 4,078. Their median is $60, or $108 an hour, and 37% pay $100 or more. Studies for ordinary consumers have a median of $25, or $60 an hour, and only 13% pay $100 or more.

The reason is scarcity: a company struggles to find a CFO or a DevOps engineer and pays for that. The single most useful thing you can do for your earnings is to fill in your job title, industry and seniority honestly. It affects which studies you are invited to, although every platform has its own screening rules.

Payouts by audience, studies with a known amount, August to October 2026
AudienceStudiesMedianPer hourShare paying $100+
Professionals1,088$60$10837%
Consumers2,990$25$6013%

Which professionals were in demand

We matched professions by the words in the titles and descriptions of studies for professionals. This is an estimate: one study can mention several roles, and some do not name the role directly. Groups with fewer than 20 studies are left out.

The highest demand was for people in IT: developers, engineers and people who decide on software purchases. They make up 15% of all studies for professionals. Finance and accounting, and trades and logistics, had the highest medians at $100, with more than half of those studies paying $100 or more.

Professions in studies for professionals, text-based estimate, August to October 2026
ProfessionStudiesMedianShare paying $100+
IT, software, engineering166$7543%
Marketing, sales, advertising66$6039%
Finance, accounting, insurance40$10055%
Trades, logistics, drivers36$10058%
Small business owners34$5026%
HR and recruiting28$6839%

Which formats pay more

Interviews were the main format in the sample: 1,783 studies with a median of $50 for 30 minutes. Surveys are the most common short task but pay the least, a median of $10 for 10 minutes. Diary studies and focus groups are rare, yet more than half of them pay $100 or more.

Per hour, the gap between formats is smaller than it looks: from $60 for surveys to $100 for diary studies. The expensive formats pay more mainly because they take longer.

Payouts by format, August to October 2026
FormatStudiesMedianPer hourLengthShare paying $100+
Interview1,783$50$8030 min27%
Website or app test737$25$8020 min9%
Survey671$10$6010 min5%
Diary study112$100$10060 min61%
Focus group89$100$9590 min56%
Product test at home44$30$8130 min30%

In-person studies pay five times more

Only 125 of 4,078 studies were in person, about 3%. Yet their median was $150, and 91% paid $100 or more. The 3,953 remote studies had a median of $30.

In-person sessions last about an hour (median 70 minutes) and take place in a specific city. Where the country is listed, it is mostly the United States. If you live in a large city, say in your profile that you can travel: in-person sessions pay the most.

Longer studies pay more, per hour too

Studies of up to 15 minutes have a median of $10, or $60 an hour. From 31 to 60 minutes the median is $60, or $80 an hour. Over an hour it is $125, and two thirds of those studies pay $100 or more.

The lesson for 2027: if your time is limited, by our medians one 45-minute interview beats four 10-minute surveys, both per hour ($80 versus $60) and in total.

Payouts by length, August to October 2026
LengthStudiesMedianShare paying $100+
Up to 15 minutes1,169$101%
16 to 30 minutes1,428$3010%
31 to 60 minutes1,176$6037%
Over an hour305$12567%

Topics for ordinary participants

Among consumer studies, the most common topics were food, shopping, finance and health. Pay differs a lot: health and family studies had a median of $40, food and drink only $10, because those are mostly short surveys.

A topic you know first-hand matters more than the topic with the highest median: screeners filter out people who do not match the description.

Most common topics in consumer studies, August to October 2026
TopicStudiesMedian
Food and drink472$10
Shopping462$18
Finance421$25
Health and wellness419$40
Home and garden242$15
Beauty149$30
Family and relationships134$40

What studies ask for most, besides a profession

The most common technical requirement is a camera: one study in seven mentions a camera or a video call in its description. Next come a computer rather than a phone (10%) and a smartphone with a specific app (7%). These shares come from the description text, so the real ones may be higher.

The platform lists a country for only a small share of studies. Where it does, the United States comes first, followed by the United Kingdom and Canada. We do not give exact shares here: the sample is too small.

What changed in two months

We compare 1 to 27 September with 1 to 27 October. New studies grew by 50%. The median per study fell from $35 to $30 and the hourly rate from $70 to $67. Interviews grew from 40% to 46% of new studies, surveys from 14% to 19%.

In other words, in our sample the flow is growing mostly through remote interviews and short consumer surveys. Studies for professionals stay at a quarter of the flow, and in-person sessions are getting rarer: 3.7% in September, 2.7% in October.

Our forecast for 2027

This is our expectation based on a two-month trend, not a promise. We will check every point against our monthly reports and correct it if the data moves differently.

Where to find these studies in 2027

The main problem for participants is not a shortage of studies. It is that they are spread across many platforms and close within days. Checking every platform by hand each day takes time, with no guarantee you qualify for anything.

That is why we built LazyBounty. It is a free aggregator: it gathers open Respondent and uTest studies, plus Ipsos iSay where that panel is available, into one feed. You can filter it by country, payout, length and audience: professionals or consumers. You see the payout and length before you apply wherever the platform publishes them, and new studies appear every day. You apply and get paid on the platform running the study, and we take no commission from your earnings.

What these numbers do not tell you

These are the amounts clients promise in their listings, not what a given participant earned. To get paid you have to pass a screener.

All payouts in this report come only from 4,078 Respondent listings: uTest does not publish amounts in advance, Ipsos iSay data is not part of the calculations, and Prolific and User Interviews are not in our feed yet. Rates for short academic surveys may therefore differ.

How we calculated this and how to cite it

Data: the LazyBounty catalogue as of 28 October 2026, studies published from 10 August to 28 October. Only payouts in US dollars are counted. Format, audience and in-person or remote come from the platform’s own fields; professions and requirements come from the description text.

When citing, please write: "LazyBounty, paid research report 2026, data as of 28 Oct 2026" and link to this page. Our data collection method is described in the guides.

Questions and answers

How much does a paid research study pay on average in 2026?

The median across 4,078 studies with a known amount is $30 per study, or $70 an hour. Half of all studies pay between $15 and $70.

Which paid research studies pay the most?

In-person sessions (median $150), diary studies and focus groups ($100 each) and studies for professionals ($60 versus $25 for consumers). Studies longer than an hour have a median of $125.

Which professionals are most in demand?

People in IT: 15% of studies for professionals, with a median of $75. Finance and accounting, and trades and logistics, have the highest medians at $100.

Will paid research pay more in 2027?

Our forecast is no: there will be more studies but shorter ones, so the median per study should stay around $25 to $30. People who take longer interviews and see new studies first will earn more.

What is the easiest way to find paid research studies in 2027?

Use an aggregator that gathers studies from several platforms into one feed. LazyBounty does this for free and lets you filter the feed by country, payout, length and audience.

Illia Tymoshenko

CMO, founder of LazyBounty

Marketer with 9 years in paid media and SEO. Founder of LazyBounty: runs study collection, checks each platform and posts the service’s numbers on X.

@GrayMarketer · X

Sources

Official pages of the platforms and authorities, checked on 28 October 2026 · How we collect and count our data

  1. Respondent: What are the different projects on Respondent?
  2. Respondent: What is the correct incentive amount for my research project?
  3. uTest: How can I earn money on uTest?

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